Fiction Book Publishing Companies
Marketing and Branding a High Tech Company
I was able to get our firm a contract with a mid-sized media firm to help them develop a marketing plan and a branding image for a new subsidiary of theirs an online e-book publishing company with its start up efforts. I was in charge of this project. The media firm wanted to create a company that would provide the internet’s most comprehensive collection of fiction and nonfiction as well, as the most popular e-Book formats.
The subsidiary firm had already developed a sophisticated search or sorting option, a complete coupon and promotions system that they wanted to use to help customers buy e-books, and an artificial intelligence system to help increase the customer experience. They wanted these three services to customers branded in the companies’ promotional plan.
After meeting with the companies principals and analyzing the market situation I came up with a marketing plan that contained a sophisticated online linking program with other web sites, an article distribution plan where the articles would provide links back to the companies web site, a membership discount and money savings program, a program that would contract electronics rights to previously published fiction works and sell them in e-book form, and a program that would also distribute other e-books from other publishers and e-publishers
These tactics, along with others, were implemented into a marketing plan that contained the other three tactics that the company wanted to use as their banding statement. When all of these tactics were being put together I created ways the company could implement them with expedience and at a lower cost. I was able to cut 10-13% of the expected budget of operating and implementing these tactics without losing any of their effectiveness.
The result turned out to be a very successful marketing plan. Today the e-book publishing company is an independent e-Book publisher and distributor with sales of more than 500,000 e-Books a year.
Revolution In The Book Publishing Industry & PromoteABookMedia
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Tupperware Aqua Tumbler Insulated with Dripless Straw Seal $12.99 Has the new improved dripless straw seal so if it tips, you don’t spill your drink. Great Insulated tumbler to keep your drinks cold…. |
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Triple Gate (Chinese Edition) $13.99 World Best Quality Wall Art Decoration Point Sticker. Very Quick and Easy to Use. No paint, No tools, and No wallpaper paste necessary. Just peel and stick these wall decals to most any smooth surface. Great for Kids bedroom, bathroom, living room, or even your store. How to use: |
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Postmortem (Chinese Edition) $12.99 World Best Quality Wall Art Decoration Point Sticker. Very Quick and Easy to Use. No paint, No tools, and No wallpaper paste necessary. Just peel and stick these wall decals to most any smooth surface. Great for Kids bedroom, bathroom, living room, or even your store. How to use: |
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The Missing Piece Meets the Big O (Chinese Edition) $11.99 World Best Quality Wall Art Decoration Point Sticker. Very Quick and Easy to Use. No paint, No tools, and No wallpaper paste necessary. Just peel and stick these wall decals to most any smooth surface. Great for Kids bedroom, bathroom, living room, or even your store. How to use: |
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The Step-by-Step Guide to Self-Publishing for Profit!: Start Your Own Home-Based Publishing Company and Publish Your Non-Fiction Book with CreateSpace and Amazon $12.71 “A fine book for self-publishers set to take advantage of today’s best entry to self- publishing.” Aaron Shepard, author of Aiming at Amazon.This book cuts through all the hype that surrounds the publishing industry. Learn how to register your own publishing imprint and reap the benefits of passive income that successful writing provides. This book shows you, step-by-step, how to set up your own p… |
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Downward Dog, Upward Fog $9.83 Lorna Crawford has a great boyfriend, longtime friends, and a well-paying job as special-events coordinator at a premium ice-cream manufacturer. But, out of sorts and filled with self-doubt, the 33 year old soon realizes that what she really wants is to stay on the spiritual path she keeps diving off of. Lorna jump-starts her efforts at a silent yoga retreat. But after returning from the mountain,… |
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A Servant of Slaves: The Life of Henriette Delille $11.00 Oscar-winning writer William Kelley offers the story of a woman who overcame racial prejudice to start a religious ministry that continues today. An inspirational story of the power of one individual of faith to transform the world…. |
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Blossoming Love (The Prairie Series #1) $6.48 Blossoming Love is the first book of a new Prairie Series by best- selling author, Hilda Stahl. You’ll long remember Laurel’s trials and look forward to the next exciting adventure…. |
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Widow’s Row $4.99 Breecie Lemay fears the gun hidden in her father’s staircase is the same weapon that killed her mother. In search of the truth, she’s thrust into a world of her father’s only true legacy… lies.Warnings become death threats because she knows too much.She knows nothing.She can trust no one…. |
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The Harvest $9.99 The Harvestby John David KrygelskiA thought-provoking Suspense-Thriller. Doctor Reese Johnson, a professor of psychology and anthropology, who specializes in theology and religion, is brought in to interview a stranger who claims to be God. Expecting a crackpot, Reese is immediately surprised by the profound and insightful answers that the stranger provides him. He also witnesses something that mi… |
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